StratEdge in a few words
Imagine yourself in a world where you are in charge of a company, and your mission is to make it thrive. That's exactly what StratEdge offers, a digital serious game based on simulation.
Using a playful and engaging approach, StratEdge allows you to put into practice various concepts related to business strategy and competition management. You will be able to make decisions, analyze situations, and work as a team to advance your company.
By playing StratEdge, you will achieve several educational objectives, such as strengthening analytical skills, decision-making, and teamwork. You can develop your business strategy skills while having fun.
StratEdge is designed for anyone looking to improve their business strategy skills, including students, executives, entrepreneurs, and professionals in strategy and management.
Players may have varying levels of knowledge, from beginners to advanced in strategy. The game can be adapted to meet different learning needs.
Before StratEdge: the need to Keep participants engaged and motivated for long hours
Here's the situation. You are attending a business strategy training, sitting in a training room surrounded by other participants, with a dynamic trainer presenting key elements of an effective strategy. You are enthusiastic and attentive, absorbing all the useful information being presented. The first day goes smoothly; everyone is in discovery mode, and despite distractions, participants remain focused and actively engage in discussions.
However, the next day, everything changes. Participants appear tired and disinterested, some even ask if they can leave earlier than scheduled. To make matters worse, participants' incessant phone notifications create distractions and disrupt the room's atmosphere. Trainers do their best to keep the audience's attention, but frustration grows due to the inability to keep participants engaged.
Successful training depends on many factors, including attention, participation, and participant engagement.
Faced with this situation, trainers ask themselves: how can we provide the best learning experience? How can we strike a balance between the technological demands of our time and the need to focus and actively participate in quality training? This is a crucial question that requires deep reflection and innovative solutions. Because successful training depends on many factors, including attention, participation, and participant engagement.
After StratEdge: delivering an engaging training where all participants are stimulated and face real strategy situations
Similarly, imagine this time that you are a participant in a corporate training session. You are sitting in a classroom, listening to a trainer giving a boring presentation on business strategy. You start getting bored and look at your watch, wondering how much longer you have to endure this situation.
Suddenly, the trainer interrupts the presentation and says, "We're going to start our training differently today." You sit up in your seat, curious about what's coming next.
The trainer brings out a board game and explains that you will be playing StratEdge, a business strategy simulation game. You're excited to be actively participating in the training rather than just listening to a presentation.
The game begins, but there aren't many instructions. You and your colleagues start playing, making plenty of mistakes but learning from your failures and successes. You discuss with your colleagues and trainers to figure out how to improve your strategy.
After several rounds, some teams stand out in terms of performance, while others go bankrupt. You start to feel excitement building as you take on the challenge of this gamified game.
Between rounds, trainers provide feedback to different participants, explaining the mistakes and successes of each. You ask questions to better understand various business strategy concepts, such as market balance and SWOT analysis.
At the end of the first gaming session, trainers start reviewing various theoretical concepts based on the errors and successes of the different teams that played for half a day. You realize that the theoretical concepts you're learning are directly related to your own gaming experience.
The second half-day begins, and everyone asks trainers for a second chance to replay the game and seek redemption. But this time, the game is set up differently, with a different demand curve and different impacts of strategic decisions.
There's no magic recipe for a good business strategy, but rather a dynamic process where you must be attentive to competitors' decisions and market developments.
At the end of the second session, you refuse to accept that the training seminar is ending soon. You've learned a lot through this gamified gaming experience and feel better equipped to face real-world business strategy challenges.
Assessment and impacts following the implementation of the StratEdge experience
Both StratEdge gaming sessions were a great success. Participants were captivated, enthusiastic, and had a lot of fun playing and learning at the same time. After the gaming sessions, trainers took the time to listen to participants' feedback and discuss with them what they had learned. They highlighted key ideas and important points that were retained during the two sessions.
The impact of the training is undeniable. Everyone understood the importance of having a strategy within a company, regardless of its size and industry. Participants realized that without a well-thought-out strategy, a company could easily be overtaken by the competition.
StratEdge allowed participants to test, experience, and feel the importance of strategy in a concrete and playful way.
As the training comes to an end, participants leave the room with a sense of satisfaction, having gained practical knowledge that will enable them to apply the strategies they've learned in their professional lives. They are aware that they have had a unique experience and have been able to learn in a playful way while reinforcing their skills.